Tiffany Burress, wife of NFL Super Star Plaxico Burress, is a go getter. Dissatisfied with the maternity offerings available during her two pregnancies, this mom of two (and full time lawyer) decided to take matters into her own capable hands. “During my pregnancies it was challenging to feel stylish,” she explains. “I wanted to present women with a solution; pieces that are flattering’ versatile and sporty”. Burress’ Joiful Maternity line is based on her own active lifestyle during pregnancy. The collection – dresses, tops, leggings and a pant – can easily go from office to school pick up and, with the addition of a statement necklace and heels, back out to an evening event. Fit is a huge issue in pregnancy. Burress chose modal for its softness and ability to embrace the belly in an elegant, sexy way. Happily, prices are reasonable. The stylish Assymetrical Maternity dress is $70. Maternity leggings are just $58. Her dream clients? On-the-go moms from every walk of life. And, of course, celeb moms-to-be Penelope Cruz or Kate Middleton. This accessible line is most definitely Bump It Up Approved.
Joiful Maternity is launching this week. See http://www.joifulmaternity.com for the entire collection.