A BUMPTASTIC DAY: THE VIACORD BUMP IT UP STYLE LOUNGE FEATURING INGRID & ISABEL AT PAM 2012

This May marked the fifth anniversary of Alisa Donner and Anna Getty’s Pregnancy Awareness Month; an organization committed to inspiring and educating women about every aspect of pregnancy. As one who celebrates maternity moxie in print, tv and my book BUMP IT UP: TRANSFORM YOUR PREGNANCY INTO THE ULTIMATE STYLE STATEMENT, I was delighted to, once again, take part in the PAM kick- off event in Los Angeles. From pre-natal exercise and nutrition to eco-chic products for the nursery, this event draws all type of organizations devoted to a healthy, happy pregnancy. I, of course, focus on style. My mission is to make women look and feel their best during one of the most fashion challenged time in their lives.

This year, I joined forces with Viacord to present the VIACORD BUMP IT UP STYLE LOUNGE, a chill out area (complete with sofa and snacks) where women could score one on one style sessions with me. Topics du jour? How to look like a long, lean baby making machine and strategically lengthen one’s silhouette with accessories. Women swarmed the lounge to learn how to “bump up” their wardrobes and transform nine months of potential frump and dump to jaw dropping fabulosity. Of course, you cannot have fabulosity without flattering fashion. On hand was the maternity brand Ingrid & Isabel, a celebrity favorite known for perfect dress-them up/dress- them- down basics. I styled our mannequins with two of my favorite dresses-the Athena and the Waterfall – to illustrate the concepts of silhouette “elongation”, “garment rotation” and “layering.”

Our lounge was a celebrity magnet. We had visits from Lisa Loeb (clad in a gorge Ingrid & Isabel dress), Ali Landry, Disney Channel’s Tiffany Thornton and Catherine McCord. Once they gleaned style tips, women headed over to Viacord to learn about a topic that I am passionate about: cord blood banking.

Fashion is fun but being educated about the health of your baby is critical. Viacord collects and stores the stem cells found in your newborn’s umbilical cord, which are used in the treatment of nearly 80 life-threatening diseases including a wide range of cancers, genetic diseases, immune system deficiencies and blood disorders. Essentially, storing your baby’s cord blood gives new parents peace of mind. It is an awful thought. But, should there be a need, your baby will have a source of stem cells that is an exact match, with no risk of rejection. There is also a strong possibility that his/her siblings will be a match as well. I did it with my children and strongly recommend that moms to be do too. Viacord offered valuable information and a copy of my style bible BUMP IT UP. Book in hand, guests then plopped down in our welcoming sofa to read and nibble on Sprinkle cupcakes and Godiva chocolate.

I recently partnered with luxe mom subscription service CITRUS LANE to develop a pregnancy pampering kit featuring my book and some of my favorite products. We raffled one kit off per hour which was a massive hit with the crowd.

What else can I say? It was a bumptastic day.

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Mother’s Day: How to score some mommy mileage

We moms have schlepped, cooked and organized the minutia of multiple lives all year. Now it is time for the family to show their devotion. A homemade card is sweet. But, proving your love in the form of a material item will get you far more mommy mileage. Remember, no hint, no get. Simply print this gift guide out and place it in top of your husband’s pillow.

1. GROOVY GYM GEAR
Spice up your workout with Puma BodyTrain Slim Capris $55 +Gaiam CorePlus Reformer resistance bands $29.98

2. TANGERINE DREAM
An oversized clutch adds wow factor to any basic Heather Belle Co. Oversized Ella Clutch $395

3. CASE STUDY
A personalized iPhone cover is a Mom’s piece de resistance. Customize at Uncommon

4. HEAVEN SCENT
A luxe candle burning at the end of the day sucks away the stress. Jo Malone Nectarine Blossom & Honey candle $65

5. WRAP ARTIST
Elevate a look in a snap with Yarnz balloon cashmere scarf at SHOPBOP $187

6. PREGGO PAMPERING KIT
I curated a limited-edition luxury pampering kit for moms-to-be packed with my favorite things: My book, Bump it Up, Foot Petals insoles, Josie Maran argan lip gloss, Mama Mio Tummy Rub, Psi bands, Vosges chocolate, Zoe Organics face wash PLUS special offers from Spanx, Blanqi, Bashful Bump and Viacord: Citrus Lane Pampered Pregnancy Box $65

7. CUFF LOVE
A statement cuff adds insta-glam to everything from jeans to dresses.
Target Gold Cuff with Wired Agate $19.99
Kara Ross NY Middle Divide Cuff, gold with chartreuse lizard $225
Topshop Square Metal Clamp Bracelet $28

8. HAUTE STUFF
The steamy ingredients for a perfect date night, Eberjay Cleo Chemise $69 + the best-selling erotic novels,50 Shades of Grey by E.L. James trilogy, $10 per book

9. POT HEAD
Luxury + humor + ceramics = a winning (& witty) combination Jonathan Adler’s provocative pots in Uppers($98), Poppers($88) and Dolls($28)

10. RELAXED MAMA
End the day with muscle melting products from LA-based Spa Ole Henrickson 3-Step Body Indulgence Kit $49

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BEST IN SHOW: MUST HAVE PRODUCTS FOR MOMS TO BE & NEW MOMS

With the spate of maternity and new mom gear on the market, it is easy to get overwhelmed. So, I took a swan dive through the marketplace and selected a few must have products to help you-and your new baby-look and feel your best. Believe me, the smallest details make the world of difference.


1. SMART STASH: emergency diapers at the ready
Diaper Buds $5.99 for 8ct.

2. DROOL WORTHY: four chic bibs in one, perfect for busy parents and stylish kids
Bebe Au Lair Quib Bibs $14

3. MATERNITY MOXIE: Must-have pregnancy kit with luxe pampering essentials
Citrus Lane Pregnancy Pampering Kit curated by Amy Tara Koch $65

4. NEW RULES!: Dr. Laura Jana’s comprehensive guide for new parents
Heading Home With Your Newborn by Laura A. Jana & Jennifer Shu

5. SLEEP SAVVY: Guru Dr. Marc Weissbluth shows you how to get baby to stack Zs
Healthy Sleep Habits, Happy Child by Marc Weissbluth

6. HEAVEN SCENT: The safest lavender-spiked cleanser for pregnancy
Belli Skincare Pregnancy Body Wash $15

7. BOOBY TRAP: Is it a bottle? A breast? Tough to tell and that’s a good thing
Mimijumi Not So Hungry bottle $13.99

8. AU COURANT CAR SEAT: The most adorable, safe, easy to carry  infant car seat
Britax Chaperone Carseat

9. GREAT CHOICE: Cord blood banking equals parental peace of mind
Viacord Cord Blood Banking

10. NURSING NIRVANA: Where (breastfeeding) fashion meets function
Leading Lady Nursing Lace Bra $31

11. PREGGO PANTIES: Sexy. Sexy. Sexy.
Belabumbum Maternity Lace Boyshorts $29

12. STROLL IN STYLE: Super stylish, lightweight stroller
Baby Cargo Stroller $150

13. HEDGE ON THE WEDGE: Get out of the preggo dumps in these sustainably sourced kitten heel wedges that come with seven ribbons to transform your look
Mohop Shoes Mid Cherry Peep toe $164

14. MOLTO MAXI: A smooth-as-silk maternity dress that can be dressed up or down in a snap
Ingrid & Isabel Athena Maxi Dress $148

15. FLIRTY & FABULOUS: The genius “Momshell” dress is perfect for pregnancy and beyond
More of Me Maternity Momshell Dress $170

16. SWELL STYLE: Jumpers are on trend. Hatch’s version accommodates a burgeoning bump and can be worn-belted-after baby
Hatch Maternity Jumper $258

17. SLEEK & CHIC: A black stretch camisole bodysuit perfectly flatters a pregnant body
Bashful Bump Maternity Camisole Bodysuit $44

18. SPACE SAVER: Rollable bibs are great for the on-the-go mom
Tommee Tipee Easy Roll Bibs $6.99 2pk

19. PURE RELEIF: Cootie free skin cream to naturally relieve baby’s eczema and assorted skin irritations
Episencial Soothing Cream $10.99

20. THE SKINNY: Destination Maternity translates the colored denim trend seamlessly into maternity with their secret fit belly.
Joe’s Jeans for Destination Maternity Chelsea Secret Belly Fit in Lollipop $185

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